personal branding
For visionary leaders, entrepreneurs and high end consultants who challenge the status quo

Join me on a journey
Leaders, entrepreneurs, and consultants call me when something important is at stake. Usually, they want to reinvent themselves, make a decisive shift in their career, or seize a major opportunity that lies ahead. They reach out because they know that strategic clarity is the foundation for making the right moves and achieving lasting success. With me, they embark on a transformational journey that strengthens their identity, sharpens their focus, and empowers them to act with authenticity and authority.

Work with me to design your personal brand strategy — or get in touch for targeted advice on specific challenges.
There are two ways we can work together:
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Personal Brand Strategy Journey: If you're at a pivotal moment in your professional life and want to design a successful strategy, I recommend embarking on the Personal Brand Strategy Journey. This process is deep, comprehensive, and transformative (see details below). Get ready to take a major leap forward with your personal brand!
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Personalised consulting: If you already have a clear strategy and are looking for specific improvements or solutions to targeted challenges, we can schedule a few hours of in-depth consulting. Together, we'll find the best way to strengthen your personal brand.
When you should reach out to me
If you see yourself in any of these situations, don’t wait any longer. Let’s talk. I’m confident you’ll gain fresh insights and open up valuable spaces for reflection around your personal brand.

move on
When you feel the need for a change, take a breath.
It’s the right moment to prepare the next step in your professional journey with thoughtful planning for a successful transition. In doing so, you’ll be planting powerful seeds that will soon bring you the return you’re looking for.

start up
When you've already reached the point of no return, simply running won't help.
You need to know where to focus your efforts. A strategic mindset will allow you to apply your tactics with coherence and respond to opportunities with strength—without losing sight of your path to personal success.

scale up
When you feel you want more, remember what Einstein said:
You can’t solve a problem with the same level of consciousness that created it.
In the same way, you can’t multiply your success using the same strategy that brought you to your glass ceiling. With a fresh perspective, you’ll be able to break through and reach the next level.

Create your personal brand strategy with me to achieve success in your career and in life
If you’ve decided to take the leap, I’ll guide you through a five-step process to develop your personal brand
Vision of success
We’ll work together to ensure your personal success fuels your overall fulfilment—aligning your professional growth with a richer, more satisfying life.
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Strategy
In a competitive world flooded with information, standing out is no longer optional. We’ll define a positioning that sets you apart and gives you the freedom to move within your own blue ocean.
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Value proposition
It’s not just about what you offer—it’s about the impact you generate. We’ll design a transformative value proposition that enhances the lives of those who come into contact with you.
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Narrative
Your story is the bridge between your value proposition and your audience. We’ll craft a narrative that creates emotional connection, builds trust, and makes your message both memorable and relevant.
Promotion
It’s not about doing more, but doing it better. We’ll define a focused, efficient promotional strategy that optimises resources and attracts the right clients.

How we’ll work together
The process of defining your personal brand strategy is a co-creation between you and me.
I will provide the methodology and guide you to engage your strategic thinking in designing a successful future for your professional life. This collaborative approach ensures that the strategy we create will feel truly your own—something you can implement with discipline, rigour, and confidence.
We’ll begin with an initial session to explore your current situation and goals, and to align on the objectives of our shared project: turning your personal brand into a tool for success.
From there, we’ll move into a series of working sessions where we’ll define your personal branding strategy and the tactics needed to achieve your goals. The number of sessions will depend on the complexity of the work, which in turn is shaped by your market and your ambitions.
All sessions will be held online, and we’ll use an outstanding co-creation platform called Miro. It’s like a digital whiteboard that will allow us to work with the most advanced tools: mind maps, timelines, tables, and more.
At the end of the process, I will deliver a PDF document outlining the strategy we’ve built together.
You’ll then be in a strong position to pursue your goals with clarity, confidence, and impact.

Who this personal branding strategy process is for

CEOs and leaders of organizations

Entrepreneurs

consultants and advisors
My process is designed for people who want to achieve ambitious, meaningful goals.
All my work is grounded in the firm belief that our professional life is part of our personal evolution—and that it should allow us to act in alignment with our values and our vision of the world.
To those who are ready to embark on this meaningful journey, I dedicate all my energy and expertise—so they can succeed, and in doing so, contribute to building a better world.

Why me?
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I have been a leader in a multinational company: I know how success is built from within a large organization.
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I have advised high-level executives and independent professionals with tangible results.
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I've started my own businesses: I know firsthand what it means to start a business and position yourself without a safety net.
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I teach personal branding at Esade, combining rigorous theory and real-life experience.
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In 2012, I left the security and prestige of my position at Nissan to start over on my own. That's why I understand what's at stake when you decide to reinvent yourself. And I know how to build a personal brand that opens doors, inspires confidence, and projects authority.